Writing a Brief Before You Hire a Web Designer
What to put in a website brief: goals, audience, pages, features, budget, domain ownership and copyright, before you ask for quotes.
Keyword Research for a Small Business Website
How to find the words your customers search for, judge them and use them naturally on your small business website.
Advertising on Google AdWords
AdWords is Google’s renowned online advertising service which allows you to develop and grow your business by reaching new customers. It helps you market your products and services in Google’s search engine and its affiliated sites. You control your ad in terms of where it appears, what kind of audience…
10 Actions To Enhance Your Web Design Skills
If you ask the top web designers to name the one thing that made them so skilled at what they do, we are certain few would be able to answer in those terms. We say that because, to become not just proficient, but highly skilled in web design, takes more…
How Should I Use Google Analytics With My WordPress Site?
Although just a few years ago web designers were relatively uncommon, website creation and monetisation is quickly becoming an extremely competitive field. While a lot of people try and create their own WordPress websites with the idea of quick, easy money, most of them fail. The most common reasons for…
How To Use Facebook To Promote Your Family Lawyers Business
Even if you are not an active user of social media yourself personally, nor have never considered it as a means of promoting your family lawyers business, it cannot have escaped your notice that social media plays a huge role in the lives of many people. Individuals use it to…
Understanding Search Types for SEO
Everyone uses search engines for everything now. Finding a local business. Researching a holiday destination. Figuring out how to fix something in the house. And it’s tempting to think of all ‘search’ as the same. But it’s not quite that simple, and for those businesses that truly understand search, their…
SEO Local Target Marketing
If you want to have a successful business, you need to make sure that all your company information and advertisements reach your local target audience. This may not be easy, but digital marketing agencies are experts in local SEO marketing, which can be a great help in attaining your local advertising…
Understanding the ‘Plumbing’ of SEO – How it Works
There are a lot of things in the world that we don’t fully understand, but that need to work so that our lives can go on. Things like Wi-Fi and the reliable supply of water and electricity are just a few examples of goods and services that only a small…
Understanding the Language of SEO
Have you ever been to a doctor or spoken to a tradesperson who just talks in jargon? That habit can lead to poor communication, as well as leaving you feeling like you don’t understand what the expert is saying or what they are advising. It’s the same in search engine…